A golfer has one simple goal: lower their score. Likened to a religion, the world of golf is a precise sport that relies on expertly executed movements to achieve that ultimate goal. To attain this, instructional writing with quick, short tips has been the simple yet profound tool for golfers of all abilities. Acknowledging the power of visual aids, artist Phil Franké shares how he has carved out a distinct niche for golf illustration and instruction, elevating the players’ game.

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